The Datamine Story

Artificial Intelligence and Machine Learning are common terms today, but they were virtually unheard of back in the 90s. That didn’t deter Victoria University graduate Paul O’Connor – he burst onto the analytics scene with a burning desire to innovate. Paul soon found clients needed accessible and enablement-focused analytics services. Thus, Datamine was born in 1995 - a small, humble company that has since grown significantly, yet maintained the same ethos: to inspire and empower people to benefit from analytics every day.

At Datamine, we believe that every business problem and dataset tells a story. Our job is to extract value by getting it "talking". Since our inception, Datamine has been delivering our vision of ‘proven, repeatable success’. We build solutions for our clients that are scalable, will streamline future initiatives and grow internal competence - because our goal is for you to ultimately be able to do data analytics yourself. Above all, we enable business professionals to become the best they can in a data-driven world.

The six Datamine values encompass who we are as a company. Our people work in nine areas, you will probably meet our client services team first.

Our services

Our Consultancy

Our Products

Our Platform

Our Consultancy

Traditional analytics consultancy services are manual - someone wants something done, they scope and plan out the project, analysts write some code and outputs are ultimately produced. Datamine has taken this process and streamlined it. We’ve developed methodologies and technologies that are keeping up with the speed at which the industry is growing, and we pride ourselves on never failing to deliver a solution.

In line with our idea of ‘proven, repeatable success’, we evaluate ways in which we can get better after every consulting project - how can we improve our processes? What repeatable frameworks can we create that will increase efficiency later on? What can we dedicate R&D time to? And what new technologies can we create or adopt that will improve both the consultancy and the analytics sphere as a whole?

Analytics is the cornerstone of our business. Yes, traditional analytics is manual - but we’ve spent the past two decades (and will spend the next two) learning how to make it more effective. And with the following additions to our services, more businesses than ever will be able to benefit from those analytics services we’ve long been perfecting.

Our Products

Having created dozens of bespoke web-based applications for our consultancy clients and seen the benefits they bring, we realised the need for accessible analytical alternatives to expensive corporate solutions or elementary and problematic Excel tools – products that any business could afford, configure themselves and reap value from on a daily basis.

One example of this is our business forecasting tool WeekAhead, an intuitive application designed to help retail and hospitality businesses get the right product in the right place at the right time. Like all of our products, WeekAhead is easier to get value from than enterprise level applications and delivers more value than simple spreadsheet tools - it’s configurable and intuitive enough to give you the results you can’t get from a spreadsheet, but it doesn’t come with the expense or unnecessary complexity of a corporate application. In addition to WeekAhead, we have a number of other customer-intuitive products (and are working on even more!) that are available to our clients.

Datamine’s analytical applications offer the smarts at a lower cost, empowering businesses of all sizes - perhaps ones that wouldn’t otherwise be able to enlist the help of a consultancy - to benefit from analytics every day.

Our Platform

Each person or department in a given business has individual analytical needs, but catering to all of those needs is costly. We noticed market demand for a system that, like our consultancy data scientists do manually, can capture needs, outputs and context, then learns from each time work is carried out, continuously improving and streamlining the analytics process.

So we created the Datamine platform. And we’re using it ourselves!

The platform allows us, our clients and third parties to work through and understand new problems, then create solutions that others can use themselves. It works hand-in-hand with our consultancy, streamlining otherwise manual tasks and allowing people-time to be better spent.

Once they’ve logged into the secure Datamine platform interface, people can get access to valuable data from a variety of industries (or commercialise their own), try out various analytics products like WeekAhead, host and analyse their data or create apps/tools and interact with other users - all the while, the platform itself is learning and applying the learnings to subsequent projects to improve the ease and efficiency with which users can operate it.

Where we’re going with the Datamine platform is new - it’s ambitious and it’s unique, but as the analytics industry progresses, we want both our consultancy clients and external users alike to be at the forefront of the innovation. Our journey is taking us to exciting and ground-breaking places, and we want you to come along.

We want you to be as excited about data analytics as we are! Our projects continue to demonstrate that there is much to be gained from a deep understanding of data. We know that data analytics is a strategic and valuable asset to businesses.

So what’s your part in all this? Your role is to begin experimenting with analytics, to try different approaches to solving business challenges. Start looking into the solutions Datamine suggests for the types of challenges you are facing; start online research, ask questions, and start talking to other firms about what their specialisms are.

Analytics empowerment. We love doing analytics, and we’re here to help, educate and deliver the insights necessary to build internal capabilities essential for a successful, data-driven organisation. Datamine is on a journey, as are you - if you think those two paths could coincide, whether now or later, we’d love to talk to you about collaboration opportunities, partnerships or other ventures.

THE DATAMINE STORY

WHERE WE COME FROM

Our services

Our Consultancy

Our Products

Our Platform

YOUR ROLE IN THE DATAMINE JOURNEY

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