UTILITIES

The Utilities sector delivers a wide range of essential services, from petrol and power to broadband and parking. But how effectively can your organisation detect early signs of customer churn or recognise signals from customers who are interested in additional services or products? This is where we can help.

WE PARTNER WITH LEADING AUSTRALIAN & NEW ZEALAND UTILITIES COMPANIES

Commonly used to data, analytics and AI solutions for the utilities sector

Our clients often find success from implementing a range of technical solutions - grow your profits, find efficiencies and much more today.

Market Share reporting

Growing market share in an overcrowded market can be tough, unless you have the right partner.

MAKE AN IMPACT

PREDICTIVE AI

Use your past to inform and prepare for the future with AI. Predict staffing needs, service uptake, client behaviours and more.

EXPLORE THE POTENTIAL

Customer data platform

A customer data platform (CDP) can allow for greater visbility across departments - helping sales and marketing budgets to go further.

ACCESS MORE INSIGHTS

MARKETING AUTOMATION

Being able to reach customers with the right information at the right time takes the right tools - marketing automation can make that happen.

Maximise marketing ACTIVITIES

“The Datamine team did a great job helping us with a complex piece of analysis required at short notice. I was impressed with how well they engaged with us, quickly got up to speed with understanding our business and data and were able to deliver quality output to assist us with our decision making.”

- Senior Associate, Chorus

Utilities case studies

BP NZ IMPROVES INITIATIVES THROUGH CUSTOMER SEGMENTATION

UTILITY COMPANY OPTIMISES CUSTOMER COMMUNICATIONS THROUGH MARKETING AUTOMATION SUPPORT

BP gains insight into AA Smart Fuel market position through data mining project

FREE NZ TELCO INSIGHTS

Our quarterly market share report gives insight into the top 4 telco brands in New Zealand including: Spark, One, Skinny and 2degrees. The report gives empirical insights including graphs, visualisations and market commentary.

Get NZ fuel data

We are the official data agent for the Gaspy app, which provides NZ's most comprehensive retail fuel price database - perfect for your logistics company, education programme or travel operator.

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Dive into our guides

Unsure which solution might be best for your organisation? We've designed a whole library of free resources to help you visualise what's possible. Whether you want to ensure customers get important marketing information at the right time or get insights from the data you've collected - we've got you sorted.

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Finding direction in your business data

Analytics isn’t just about big-picture decisions and strategy – it can help your organisation be very precise about day-to-day operations and service.

Want to Create an Exceptional Customer Experience?

You have customer data – but is it presented in a format you can use? Is it reliable and accurate? Do double-ups and missing pieces make it difficult to target your marketing campaigns?

How to assess your company's AI readiness

Before going to market for a new AI solution, there’s a few things to assess in your company. You need to look at internal capability, data quality and accessibility, and potential constraints.

Get the most from your data and grow your market share

See what's possible and reach out today!

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