Businesses across Aotearoa, Land of the Long White Cloud, are steadily becoming more and more interested in and involved with a very different kind of cloud. Amazon Web Services (AWS), a cloud computing environment, has quickly become one of the best places for businesses around the world to store data and build products. The cloud is known for a number of things:
- Security: servers are distributed around the world, making them resistant to localised attacks and natural disasters
- Scalability: you can choose to buy only the space you need at the moment and scale up (or down) when necessary
- Best practice: many cloud services, like AWS, come preconfigured with best practice components
AWS and New Zealand
New Zealand might not be as large as some of its global counterparts, but volumes of data are increasing just as exponentially here as they are everywhere else. The cloud is a great way to combat the rising costs of storing data, and as much as some of us might not like to admit it, it’s the way of the future - many notable innovative Kiwi organisations, such as the following, are migrating their storage and products over to AWS:
- Air New Zealand
- Orion Health
- Loyalty NZ
- Department of Internal Affairs
The data is stored in the Asia Pacific regional servers, and AWS has measures in place to ensure their practices are compliant with New Zealand’s privacy act and data storage legislation. If you’re already using AWS, you’ll likely have a good sense for what particular benefits and security features the infrastructure offers your organisation. But have you also considered what it could also mean for your ability to embark on analytics initiatives?
Doing data analytics in AWS
The cloud enables easier, faster analytics - its scalability allows companies to tackle bigger projects and offers them room to grow where they would otherwise be limited. In many cases, companies don’t have the capacity to work on larger projects because their servers are overloaded and there isn’t enough computing power to get them to where they want to be. Migrating to the cloud solves this problem for organisations doing analytics themselves.
In the case of companies with third party support, there can also often be a disconnect between the input and the output - they send off their data to an analytics consultant but don’t have visibility into what’s happening until they’re delivered a final result. In AWS, businesses and their analytics partners can work simultaneously, allowing for better communication and more transparency into the process (which ultimately builds knowledge and capability within the business).
We’re fans of the cloud, and of AWS - in fact, Datamine is one of New Zealand’s few data analytics firm that’s an AWS Standard Consulting Partner. Part of this accreditation process involved taking business and technology exams, demonstrating proven work in AWS and getting references from some of our clients that use the platform.
So Datamine is an AWS Partner - why should I care?
Our relationship with AWS means we’re perfectly set up to help organisations using the service (as well as those that are considering taking the plunge) begin unlocking the value in their data. As the cloud becomes a more popular method of data storage in New Zealand, many analytics projects and applications will be migrating there - if this is an avenue your organisation is looking to go down, fill out the form below to schedule a free phone consultation with one of our cloud experts.
While you're at it, check out some of the other best-in-class software providers we work with on our Partners Page.