Exceptional client service requires exceptional people.  Meet our Client Services team below.

Datamine Partner Matt Wilkins



Since joining Datamine in 2009 from NZ Post, Matt has taken the lead on many of Datamine’s key accounts and is a passionate advocate for using data-driven intelligence to identify and address business challenges.  Working with organisations at a senior level, he leads the transformation required to unlock the value of data.  Matt has the experience and expertise to balance the technical, commercial and cultural considerations required in order to derive significant value from analytics.

Datamine Director Sally Carey



Often referred to as Datamine's 'White Witch' (due to her work being described as “like magic"), Sally’s 30 years of experience in strategy and quantitative decision-making ensures she can always be relied on to deliver extraordinary results.  Sally is a co-owner and director of Datamine.  Originally from the UK, she is a fellow of the UK Institute of Direct and Digital Marketing, and she holds a BA in Systems Analysis and MBA from Bradford University.



(Founder & CEO)

Paul loves data.  Part people-person and part tech geek, he founded Datamine in an effort to connect and empower people to benefit from data analytics every day.  Since 1995, Paul has been using his unparalleled experience and insight to guide the business and continue to push conventional boundaries.  With a focus on collaboration, innovation and pragmatic excellence, Datamine is passionate about giving organisations the knowledge they need to unlock the value in their data.  And with Paul at the helm, we’re going places. 

Datamine Consultant Bailey



Consultant Bailey works closely with clients to understand the intricate details of their business objectives and scope out pragmatic solutions that positively affect their business on a practical level.  With a strong background in stakeholder management, technical problem-solving and solution development, Bailey’s industry experience spans across technology, partnership development and business consulting.




Datamine Consultant Emilie returned to the client services team in late 2019 – a pleasant surprise for many of her old clients!  She’s brought her 7+ years of experience in analytical consulting (previously at Nielsen) into her role, as well as her passion for bridging the gap between strategic business challenges and their analytical and technical solutions.

Matt O

Matt O


Consultant Matt lives and breathes data analytics.  Having spearheaded sales at notable tech companies like Vodafone, Experian, CoreLogic and Qrious, as well as founded his own business, he brings a wealth of experience in analytical consulting to the Datamine team.  Matt’s been a sales person through and through since making his first sales at age 16, but what he loves most of all is building lasting relationships with clients and helping them find data-driven solutions to problems.

Datamine Account Manager Kate


(Account Director)

With over 10 years’ experience in Sales, BD and Account Management, Kate is an integral member of the Client Services team – she works across both the Account Management and Sales teams to deliver on challenging client projects.  Kate realised her love for building lasting client and colleague relationships while working in BD across various industries (most recently in professional services at KPMG).  She strives to achieve winning outcomes for all while bringing a personal approach to everyone she interacts with.



(Account Director)

A long-time Dataminer, Pip joined in 2012 and has since worked her way through four different teams – she’s always on the hunt for a new challenge!  As an Account Director, Pip combines the analytical skills honed at Datamine with her business nous (from developing and growing her tech start-up) to understand our clients’ biggest challenges and help them find a data-driven solution.    

Datamine Key Account Manager Louis


(Key Account Manager)

Key Account Manager Louis has worked closely with a number of New Zealand’s leading FMCG suppliers and retailers to help them maximise the value of their sales and customer data.  He has a wealth of experience in identifying opportunities to deliver actionable insights to clients, and he loves having the opportunity to work face-to-face with a diverse group of colleagues and clients in his role.




Jessica brings her technical know-how, commercial mind-set and passion for collaboration to Datamine every day.  She has a valuable combination of technical skills and people skills, making her well-suited for the role of Account Executive.  Jessica is passionate about taking complex ideas and translating them into actionable insights for clients.

Datamine Account Manager Bruce



Bruce’s strength lies in the delivery of complex ideas in a simple, effective and visual way, whether it’s building software or analysing data.  Previously in a global role as UI/UX designer at Golder Associates, he also understands the issues that big organisations face.  He’s passionate about solving actual business problems and ensuring there is a real impact – and making it easy for the people involved!




Rosie joined the Datamine Owl team with a degree in Mathematics and over five years of experience in business support, customer relationship management and account management from AsureQuality and Auckland Council.  Rosie is keen to understand and consider all perspectives in a given challenge, and she’s enjoyed marrying up her passion for helping clients and her love of technical subject matter in her role with Datamine.

Datamine Account Manager Courtney



Account Manager Courtney has a keen business mind and a passion for adding value to the solutions we deliver.  Some of Courtney’s responsibilities at Datamine include defining project deliverables, liaising with the technical team and translating analyst discoveries into actionable insights for clients.

Datamine Account Manager Emma



Account Manager Emma specialises in data visualisation and uses her design and economics skills to help clients tell stories with their data.  She holds a double degree of BCom and Bachelor of Consumer & Applied Science from University of Otago, where she majored in Economics and Design.  Emma’s eye for detail and enthusiastic approach to tough client challenges make her an asset to the team.

Datamine Marketing Technologist Andy


(Marketing Technologist)

A self-described ‘systems thinker’, Manchester native Andy bridges the gap between marketing, IT and software.  He has spent over a dozen years in roles defining and delivering campaign management and marketing automation solutions in the telecommunications, airline and retail sectors.  Andy is passionate about assisting clients through the Marketing Automation minefield, making the most of the opportunities, overcoming challenges and driving performance from what they do.

Datamine General Manager Michaela


(General Manager)

As our General Manager, Michaela is the key to ensuring all our internal functions are optimally run.  Having completed a Lion Nathan management programme, Michaela successfully ran a number of her own businesses, both in NZ and the UK, before joining Datamine in 2010.  Her biggest passion at work?  All things people – Michaela is constantly striving to develop and deliver growth the Datamine way, all while retaining our values, enhancing our culture and building internal capability.